Yogi has been a client. And has now founded an agency. From Executive Vice President, DDB Mudra to Regional Director (Asia Pacific) NFO MBL (now TNS) to Executive Vice President (Sales & Marketing) – VIP Luggage and Head of Branding, Reliance ADAG, before starting Minority. Through it all, Yogi has clung to one simple mantra, “Why outspend when you can outsmart?”